2020 Wrapped
Artist collabs: Creating limited edition wrapping paper on the Tab S7
Samsung wanted us to big-up the drawing capabilities of the Galaxy Tab S7 in the run up to Christmas (but without going too Christmas), so we challenged a handful of vibey artists to create an illustration that encapsulated their year, which we then turned into limited edition wrapping paper for fans and followers.
Working with Yinka Ilori, Nina Cosford and James Moir (aka Vic Reeves - hero), we created a series of short social documentaries that captured their inspiration, creative process and finished masterpieces.
We then ran a competition, giving their fans and Samsung’s followers the chance to win the pieces as limited edition prints or wrapping paper.